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About us

Here at White Motive we are motivated by the love for linen and the sustainable power of this natural fabric to enhance our households.

White Motive is ambitious to grow into a dependable brand for reputable linen products and the service we offer.

Founded by an architect with a fondness for beautiful home decor and quality interior textile, we envision White Motive as a bespoke blend of modern and traditional.

Our principal mission is to bring up to the attention of our customers a notable collection of fine quality house linens, fabrics and textile goods.

We focus on sourcing feature linen bedding, artfully crafted tablecloths and napkins, kitchen and bath towels, and other beautiful pieces of whitework for the home.

We are committed to working with manufacturers and artisans with businesses established on sustainable traditions and innovation, as well as outstanding values.

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